Travel & Tourism (T&T) has enjoyed immense success over the past seventy years. By driving economic growth, shaping communities and connecting people worldwide, the sector has unlocked countless social benefits. However, T&T developments in many places degrade nature and deplete biodiversity. And while it is an important generator of jobs and income, significant gender inequality and high rates of informal work can undermine this positive effect.
The good news is that taking the right action now has every chance of delivering a better future for all stakeholders by 2050. What could that future look like if we get it right?
Created in partnership with the Sustainable Tourism Global Centre, this report (and its executive summary) sets out a fully costed plan for a more sustainable future.